Google Merchant product feeds

Always-on rule for google-merchant-product-feeds  ·  Source

• Emit one item per purchasable unit. Keep id stable and at most 50 characters. Share item_group_id across variants.
• Require id, title or structured_title, description or structured_description, link, image_link, availability, and price.
• Write price as major units with a period and an ISO code, such as 15.00 USD. Availability is in_stock, out_of_stock, preorder, or backorder.
• Send availability_date for preorder and backorder.
• Match the landing page title, description, price, and availability. Do not put promotional text in the title.
• Put generated titles and descriptions in the structured attribute with digital_source_type trained_algorithmic_media.
• Submit a real GTIN when the product has one. Do not invent digits.
• Use images of at least 500 by 500 pixels. Merchant Center's stated enforcement date for that minimum is 31 January 2027.
• Run scripts/check-feed-item.mjs before export. It does not call Google.